Panasonic’s new Full HD 3D Camcorder, the AG-3DA1, contributes to the worlds first free to air 3D broadcast
The world’s first free-to-air 3D broadcast, which was transmitted throughout Australia in the early hours of this morning, contained footage shot on a revolutionary new Panasonic camcorder.
“This is a historic moment for television, not only in Australia but for the world. We are delighted that we have the opportunity to share in it and position Panasonic as a leader in 3D technology from day one.”
Mathew Alexander, Product Manager, Broadcast, Panasonic Australia
Panasonic Australia provided broadcasters with a five-minute clip of scenic views for 3D test transmissions, which was screened from 12AM – the first time 3D content has been beamed to homes in Australia. Test transmissions will run for a period of nine weeks and include a number of upcoming sporting events.
The footage was shot on location in Canada, using the Panasonic AG-3DA1 Full HD 3D camcorder. It was amongst the first footage to be filmed using the camcorder prototype – which contains two lenses, a camera head and memory card reader in a single housing.
“There is no better test of this revolutionary technology than the first free-to-air 3D broadcast anywhere in the world,”
Mathew Alexander, Product Manager, Broadcast, Panasonic Australia
Unlike large 3D camera systems, the AG-3DA1 allows video shooting with greater mobility and from all angles; significantly reducing the time required for set up and adjustments, thereby leaving more time for creative activities. It is designed for videographers to capture immersive content on the fly, and its availability is expected to accelerate the amount of 3D content being created for broadcast and distribution on new 3D Blu-ray discs.
Panasonic’s AG-3DA1 will be available in Australia in October 2010.
Read more about Panasonic the AG-3DA1 here
wow! such a great blog about 3D Broadcast. recommendable to other guys
Saw the AG-3DA1 yesterday at Panasonic’s New Product Road Show in Hollywood. Wrote a review for our blog, FilmClosings.com
http://tiny.cc/tm01h
well, i suppose that a new product has to start somewhere, but nobody can get sets yet in Australia and so, where would we, me and my mate, be ale to see these five minutes broadcasts of 3D t.v. I hae seen a samsung large screen 3D display unit and was very impressed. Now I want to see the Panasonic, but where. I am in Brisbane South.
Okay, when we do get a 3D unit, and if it does cost $5,000 what with the blu-player and the extra glasses, how much 3D content is there going to be on television to merit the purchase. I realise it can be switched to 2D reception, but that is available for less than half of what I would like. When colour t.v. was introduced here 35 years ago, the whole country just dumped its old black and white sets and changed. I can see 3D getting an almost similar effect but the shortage of sets is going to make it hard to create demand if they cannot get delivered. What’s your explanation.?