Business Systems Blog

Tag Archives: Camera
LitUp Digital chooses Panasonic P2HD for two major children’s TV productions
November 9th, 2009

Panasonic’s P2HD solid state broadcast camera equipment is the technology behind two new children’s programs screened on the ABC and Nick Jr in Australia.

LitUp Digital, a production company that specialises in post-production management, editing and colour grading, selected a Panasonic P2HD broadcast solution for their work on both the ABC’s ‘Dirtgirl World’ series and also ‘Lah-Lah’s Big Live Band’ for Nick Jr.

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LitUp Digital spent considerable time researching and testing the P2’s capabilities and workflow, to ensure they selected the right equipment for the project.

According to Michael Jones, Director/Editor of LitUp Digital, it was important to carry out the correct research before starting such a large production:

There was a period of testing cameras and workflow before the studio shoot for Dirtgirl World began. We looked at the whole work flow before deciding what product to go for. My colleague, David Wakeley was running two cameras side by side and I was testing the workflow.

Jones considered various factors including file format (REDCODE verses AVC INTRA), file size, transcoding times and the post-production workflow. The files needed to be transcoded to Apple’s Pro Res format on their way to Final Cut Pro. The project needed to be delivered as 720 HD so the broadcast camera was the solid choice for the finishing format.

Panasonic Launches New Professional AVCCAM HD Handheld Camcorder
October 29th, 2009

Panasonic is happy to announce the new addition to its professional camcorder range, the AG-HMC41E professional AVCCAM HD handheld camcorder.